TechFlix

Sony Pictures and Viacom18 india, which is a joint venture between Reliance Industries Ltd(RIL) and US media giant Viacom(51:49) is in talks to merge their operations in India. Post merger Sony would have 74% stake and Viacom18 would have 26% stake. Out of which RIL may get 12%-13%. The deal is in final stage. This won't be a cash deal it will be a stock swapping deal. The deal had taken much longer time due to RIL's ongoing negotiation with Google, Facebook for its Jio platforms. This might be a game changer for sony as it will be in a much better position with 'Colors' to fight Disney india which owns entertainment channels like Star plus,Star bharat etc. They might also merge their respective OTTs Sony Liv and Voot which is not much popular as its competitors like Amazon,Hotstar etc.. Though we don't have any confirmation regarding OTT merger. RIL clearly doesn't want to handle a entertainment channel anymore. It just want content for Jio. So after the deal w...

Hey guys what's up? I hope you all are doing well. Today I am going to discuss the recent rise of video streaming apps or OTT apps and where they are standing in India. These days youths don't watch much tv as they are addicted to their smartphone most of the time. And they are the primary target of these companies. So will video streaming apps replace traditional tv in the long run?      Frankly speaking the rise in video consumers and ott apps in India are only after the launch of Reliance Jio . In the last 2 years many Indian as well as international OTT apps like Netflix and Amazon Prime has been launched in India.             Many Indian media houses also launched their own OTT apps which streams the same content from tv to mobile like Star India's Hotstar , Viacom18 's Voot , Sony pictu res Sony Liv and the soon to be launched ZEE's Zee5 .         They are mainl...